Letter from the President
    Our Purpose
    Elements of the Logo
    Official Colors
    Color Usage
    Special Techniques
    Official Typefaces
    Do's and Don'ts
    Stationery
    Non-Print Examples
    Brochure Templates
    Downloadable Print Logos
    Downloadable Web Logos
    Editorial Style Guide
 
 

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The official colors, derived from the College’s official school colors, are TCNJ Blue and TCNJ Gold. The blue is more important to the identity; the gold, which is often treated as an accent color, may be omitted. (Normally, the athletic program will use both colors.) Official coloration should be used where the primary intent is to identify the College—such as on stationery, business cards, campus signs and vehicles, and bookstore items such as coffee mugs and clothing.


The College
of New Jersey Blue


Coated Paper
PMS 534 C
or
PMS Process DS 213-1
or
100C 75M 15Y 30K

Uncoated Paper
PMS 282 U
or
PMS Process DS 206-1
or
100C 60M 0Y 40K

Web-safe
RGB
41R 63G 111B
or
293F6F (hexadecimal)
    

The College
of New Jersey Gold


Coated Paper
PMS 132 C
or
PMS Process DS 16-1
or
30C 40M 80Y 15K

Uncoated Paper
PMS 117 U
or
PMS Process DS 7-1
or
0C 20M 100Y 20K

Web-safe
RGB
166R 122G 0B
or
A67A00 (hexadecimal)
    

The College
of New Jersey Foil


Pantone
FS-SG 62 U
 
 
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Please direct any questions to
Cindy Friedman
Director of Marketing and Publications
P) 609.771.2368
F) 609.771.3067
E) cfriedma@tcnj.edu


11/03