Wednesday, April 26, 2006

Shock Alarm doesn't jump through first hoop

Randy Reali's "shock alarm," which I wrote about in an earlier post, has been for the time being abandoned. He found out two important facts after completing the first prototype:
  1. The IMET Corporation would charge $3K to create Randy's second-generation prototype.
  2. There is no guarantee it would sell. Potential users would be scared off by the thought of a shock, even though it's mild -- no more voltage than our bodies generate internally to make us twitch.
As for the first concern, Randy thought (and so do I) that IMET had a reasonable price. BUT... Randy is far enough along in engineering that he could do it himself now, if not as well. And the price was what made him start thinking about and talking to potential customers. He found the customer base just wasn't smart enough to be impressed by the technology, instead of scared off by it.

I've since learned that, as usual, this idea was nothing new, either.

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posted by Ron @ 9:10 AM

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