Let's all blow our money like Tom Cruise!
There's an article here that chronicles the purchase of an ultrasound machine by Tom Cruise, to monitor the progress of Katie Holmes' baby. A local politician then initiates legislation to ban the sale of these things to private individuals. He saysIf someone sees Tom Cruise buy one, they think this is the thing to do.Yeah, boy. If Tom Cruise plops down US $200K for something he's only gonna use two or three times, I gotta do it too. Where do I sign up?
Entrepreneurs learn not to drop large amounts of money like that without a plan in place to use it. I knew a guy who put US $50K down for an industrial-strength film-processing machine to use in his retail camera business, and he never used it, ultimately unplugging it and allowing it to occupy half of his storage room. (This decision almost put him out of business. And I for one would never have missed his business if it were gone. Never did like that guy. And it's hard to get me not to like someone.)IMET, on the other hand, put down US $50K for a powder-based rapid prototyping machine, and they love it! Their ability to quickly visualize 3D parts (and to show visualizations like this one to customers) will soon pay for itself! But unlike the "unfortunate" camera-store owner above, IMET actually has a plan. Anyone who buys a sonogram because Tom Cruise bought one doesn't have a plan, and should be spending money on ME instead of the machine. This politician doesn't have a plan either.
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