Sunday, May 14, 2006

On McKaig's "E-mail for Entrepreneurs"

Angie McKaig writes a very nice (and brief!) article on the above subject, in which she hits on these major points:
  • how the e-mail looks
  • how often you respond
  • why you should avoid emotions
  • when to explain
  • why e-mail is "real work"
There's only one place where she leaves me confused. She has this to say about emoticons:
Even if you never use emoticons, never forget the reason they were created: because it's tough to tell tone via email. Something straightforward and businesslike to you may seem curt or sarcastic to another. Be as clear as possible.
This could suggest to readers that there's room for smileys in business e-mail, yet she says just before this quote that there's no room for emotions at all. Rule of thumb to lift the confusion: if you feel the need for an emoticon, you need to rewrite the context instead. That's the only surefire way to avoid the risk of a misinterpreted tone.

McKaig's tagline is "still a great pair of legs." I dunno about that for sure, but I can say with some authority that she has a very nice bunny rabbit. :-) :-) :-)

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posted by Ron @ 4:30 PM

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