On saving the cheerleader
Some people think the slogan is lame, but there is no doubt that "save the cheerleader; save the world" was more of a memory jogger for Heroes that almost any other tagline in recent memory. The story arc features Hayden Panettiere's cheerleader Claire Bennet (pictured), who possesses a mutant healing factor a la Wolverine:Wolverine is a mutant who possesses the ability to regenerate damaged or destroyed areas of his cellular structure at a rate far greater than that of an ordinary human....and who was saved from super telekinetic bad guy Gabriel Sylar (played by Zachary Quinto) by some of the other title characters.
The genius of a tagline is seen when people remember it. If we remember it, it serves as a cue to watch the show. It's of course analogous to a slogan from a commercial -- and some of those have more value than others. The tagline "save the cheerleader" is, right now, among the most valuable in television -- as evidenced by the People's Choice Award given to Heroes -- despite our knowledge that the cheerleader has been saved already. I guess now it's on to the world, right?
Oh yeah, here is Masi Oka's Hiro's Blog. Hiro Nakamura, who can stop time and teleport, is enough of a geek that he really should be an engineer. :-)
Labels: diversions
posted by Ron @ 11:20 PM
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