Monday, January 28, 2008

TCNJ axes "Get-It Card"

This note came in from TCNJ about the Get-It Card, a rechargeable mini-credit card that also gave TCNJ students discounts from local merchants. Looks like canceling the program was a responsible business decision.
It is our ultimate desire to offer services that are efficient, successful, and more importantly, mutually beneficial to students, faculty and staff, the Ewing community, and the College. A decision was made this fall to temporarily suspend the off-campus component of the GetIt Card program to examine how shifts in customer usage of commercial credit/debit cards and recent advancements in campus technology have impacted the program.

During this time, TCNJ staff conducted an analysis of all aspects of the program. This included a forum with participating Ewing vendors, held in spring 2007. Additionally, surveys were distributed to vendors and the campus community to solicit feedback about the program. Data received indicated that while vendors were generally satisfied with the program, interest and usage levels varied. Families and students indicated that they were most interested in overall convenience when using this type of service. Feedback also revealed that more of our students/families prefer using debit and/or credit cards (many of which offer reward incentives) to pay for purchases rather than the GetIt Card.

The required upgrade to the College's technological infrastructure occurred during the fall 2007 semester. This upgrade impacted many services, including the GetIt Card functions. While the upgrade allows us to implement some enhancements to the present GetIt Card Off-Campus Vendor program, it also would result in additional costs and fees to vendors, such as the purchase and installation of new hardware.

It is our ultimate desire to offer services that are efficient, successful, and as important, mutually beneficial to the students, faculty and staff, Ewing community and to the College. Based on the information obtained, the GetIt Off-Campus Vendor program cannot fulfill these expectations. Thus, the College will permanently disband the program, effective January 2008.

We are seeking new opportunities for collaborations with Ewing businesses because merchants in Ewing Township are a great asset, providing valued goods and services as community partners. While the off-campus component of the GetIt program is no longer in use, your patronage is important, and we encourage all students, faculty, and staff to continue to take advantage of the wonderful businesses in our local community.

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