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In 1994, my employer (then NASA Lewis Research Center)
conducted a diversity survey, which revealed that few
non-minorities see a connection between diversity
and customer service, while over half of the center's
African-Americans and half each of the Asian/PI and
Latino employees saw a direct and imperative connection.
The audience disagreed as to whether this situation
constituted a "crisis." I say, if there is a crisis,
multiculturalism is not a cause, but a symptom.
There are a couple of terms to define. The dictionary
may read differently, but the way these terms are used
in the workplace is what matters here.
- "Diversity" is an indicator of
differences between members of a community. Although
when we hear the term we think of race first, that's
because of how the term is used in context more than
any other factor. A population can also be diverse
in gender, age, geographic origin, economic status,
sexual orientation, health, education, work experience,
life experience, religion, personality and temperament.
- "Multiculturalism" is the study of the
subset of diversity that includes cultural measures:
race, gender, origin and religion primarily. Again,
when we hear the term in context we think of race first,
but that's not what the term means.
- "Tolerance" is one's ability to
get along with others despite the knowledge that those
others are different, and sometimes profoundly so.
We have to face the fact that many corporate diversity
programs provide the ultimate example of management by
patchwork. Instead of really thinking through the issue,
we will at times see organizations apply a boilerplate
disclaimer or required training to a complex issue.
Instead of seeing policy shaped from the top down, we
get the impression that workers from the bottom up
are responsible for a workplace being less than perfect.
Here are a few important points regarding controversial
meetings in general:
- Most people won't speak up. This will
be true of any controversial subject. People will
keep their opinions to themselves if they think
- there's someone present they don't want to make angry
(e.g. the boss)
- they think their opinion is not valued or otherwise
won't change anything worth changing
- they don't like conflict or confrontation -- and
they expect it to result from whatever they say
- Because most people won't speak up, we can't
assume that the loudest people speak for the majority
-- or for anyone else. It's easy to fall into
the rhetorical trap of believing others follow a spoken
point of view simply because it's spoken, or believing
others follow the point of view of someone who says
they do.
- Controversy is not a good reason to keep
dialogue out of the workplace. Positive
change may only be brought about through friction.
- If you expect a meeting to be controversial,
make sure the participants are as comfortable as
possible. Especially if attendance is
required. If you're serious about minimizing
grumbling:
- no distractions -- eliminate
laptops, cell phones, beepers, etc.
- comfortable seats
- decent refreshments -- not just
coffee (which not everyone drinks) and donuts
(which not everyone eats)
- clean environment
It's amazing how seldom we consider these simple
adjustments for required meetings we would otherwise
only see we neither need nor want.
Here are common complaints specifically about required
diversity training:
- Some consultants come with an agenda of
their own. I've been in the same room
with one whose mission was to beat up on everyone,
especially European-American males. When dealing
with controversy, feelings are going to be hurt
anyway -- why should we seek it out?
- Some programs make a pretense of combining
multiculturalism with quality initiatives.
It is possible to make that link, but I'm afraid
most diversity consultants can't because they don't
understand quality. And it's not a good idea to
stand in front of an audience and pretend to
understand something you don't. The audience can
always tell.
- It takes too long. People who told
me this said they could have "gotten enough out of it"
in anywhere from a day-and-a-half to half-an-hour,
instead of the three days they endured.
- We were dragged into it. Mandatory
programs tend to engender skepticism even in the most
enthusiastic engineers. It's essential that the
audience know up front what's in it for them.
You probably already understand that these complaints have
to some extent engendered resentment of everyone toward
management, and have led to some suspecting others of being
responsible for intruding on their time. On the other hand,
people I talked to often exhibited the following behaviours:
- Training drags us away from "real work."
I'm sorry: I don't buy that. Our ability to recognize,
understand and relate to customers and colleagues IS
"real work." Not only is this critical, but sometimes
we have to relearn it.
- Very few of those I talked to and listened to during
the training were willing to take personal responsibility
for the problems pursuant to the non-diverse workplace.
"Hey, I just work here, I never screwed anyone
myself, why should I have to go through this?"
My response, which admittedly generates little enthusiasm:
"because we are products of a racist system and as such
have benefited from it." I'm not just talking about
white males, either: racism is part of American history
and has shaped all aspects of society today.
- A lot of humor. This probably has as
much to do with affinity and "shared suffering" as it
does with anything else.
We sometimes think our individual missions involve some
narrowly-defined piece of responsibility that we refer to
as "technical work" (or, in some cases, as "real work").
As a result, when anyone questions the way things are
done institutionally, inevitably they are regarded with
suspicion and disdain:
- I don't see anyone else complaining!
- Why can't we all just get along?
- Don't you have enough to do?
- This discussion has outlived its usefulness.
These statements look very familiar to me, having been
a Usenet participant
for years. An engineer's mission is often to "sell
technology" to the world. What you think of now as
"real work" is only a piece of that mission. Knowing
and understanding your customers is another, major piece.
Exercises
During introductions, participants learned that
- Most (race/gender notwithstanding) felt they came
from sheltered backgrounds. "We're
all just like ants in the sand, scuffling for our
existence," said one.
- Most people (again) feel they're not directly
responsible for the crisis referred to above.
"Is it our job to fix the problems of society?" It is
our job to the extent that those problems touch us,
and we should therefore be aware of them. (We may
not be aware.) Our job security and satisfaction
are purchased from society and are therefore carried
on the backs of others.
- Most didn't believe there was a crisis, but were
instead afraid of reverse discrimination.
More afraid of this than of the status quo. Can you
demonstrate it with other than anecdotal evidence?
During a brief discussion of the "importance
of being an effective multicultural organization"
the following statement was presented:
Traditional ways of managing conflict and making decisions
that work in monocultural settings may not work in a
multicultural organization.
(Some say they didn't work before, either.)
When it's suggested that a diverse workplace is
at all times better than one that's not (and this
suggestion is always made), the concept generates heat and
little light. Japan and Germany appear to do well with
"non-diverse" industrial workplaces. (Of course, their
workplaces reflect their populations in general. Do ours?)
When it's suggested that it's important to avoid
prejudging or stereotyping (and this suggestion
is always made), the audience will sometimes counter with
valid criticisms of course materials (when provided in
advance) for the same reasons.
I have participated in an exercise where easel sheets
are put on the wall, each labeled with a classification
(e.g. "women" or "seniors" or some race), and we had
to pick the one we felt we belonged the most to and stand
in front of it. I felt no particular affinity to the
groups I was actually qualified to join -- that is, to
either "men" or "Caucasians." Why? Because my being
male and my being white were the only characteristics
I shared with the others, and I felt those characteristics
to be too weak to assume affinity.
- Once you have some "critical mass" of population
within a single people group, the diversity within
it becomes plain. Which explained my lack of
affinity toward whites and men. But taking this
to what I thought was a logical conclusion, there
really can be no correct racial or gender stereotype.
- White male anger (or something like it) appeared to
come out during this exercise. The easel sheets in
our class showed that the white men were more
angered by perceived impositions placed on them than
by actual group stereotyping. The men in
another class had left their sheet blank, showing
that nothing said about them really upset them. :-)
In one exercise, we practiced "feedback" from an
offensive work environment:
- When you __________ (describe undesired behaviour)
- It makes me feel like __________ (describe emotion)
- I would like it if you would __________ (describe desired
behaviour)
Do you think a group practice of the above is likely to be
taken seriously by participants? In our case it wasn't.
You see children doing this in "conflict resolution" in
elementary school.
On the subject of "managing diversity" -- we were told that
this function falls to all of us. We are also told that
"the ideas come from the top" (e.g. management), and we
are basically to execute them. But we really have nothing
to govern except our own behaviour, and even that only in
the context of how it relates to others. Even then, possibly
only in a functional or other type of small group. So are
we really "empowered" to do even this? And are we suggesting
that there is a single "right way" to govern? When a company
takes this approach, it will foster opposition.
Managing diversity basically means using management practices
that "value diversity" and emphasize participation by all.
"Valuing diversity" basically means looking at the differences
between people as strength rather than weakness. If a training
program offers little in the way of concrete examples of valuing
diversity outside the context of hiring, firing and promotion,
the audience will question the company commitment to such ideals.
It is possible to make the link between diversity and quality.
In the movie "Soul of the Game," Jackie Robinson (played by
Blair Underwood) asked Branch Rickey (Edward Herrmann) why he
wanted the Dodgers to be the first major league team in the
modern era to have a black player. His response: "I'm a
baseball man. I want to win the pennant." That is the link.
We can't do business effectively in the world if we don't
want to win, and we don't want to win if we don't work with
the best people and practices -- wherever they're found.
A manager in my training session suggested
We are going in this direction [valuing diversity], and we
need you to help show us how to get there. You will also
benefit -- you will understand your co-workers and yourself
better if you take an active role in this process.
You should note:
- Only results will separate progressive
workplace practices from "just another training class."
- "Valuing diversity" is not a behavior that can be
programmed, in a workplace or anywhere else. (Martin
Luther King once said "I can't make a man love me, but
I can make him stop beating me.") One desirable and
achievable goal would be that members of the workplace
see what they have in common (and what they contribute
in common) first, and what differentiates them last (if
at all).
- There is no data that suggests that diversity in any area
other than skills, applicable work experience and personality
has anything to do with making an organization better in
meeting its business goals, unless your business goals
are to be more racially, gender or disability diverse.
This is, of course, a sword that cuts both ways -- this
argument is often used by managers who assume the "best
candidate" for a given job is a white male. There's no
data to suggest that either. :-)
- Thomas' book (recommended below) suggests that we have
enough to do in most cases dealing with the diversity
we have without actively seeking more. If we're no
good with what we have we'll be worse when we have more.
References
Florman, S.
The
Existential Pleasures of Engineering. St. Martin's Press, 1996.
ISBN 0-31214-104-1 -- Also check out your engineering society's
latest salary/placement survey.
Green, M., et. al.
The
Consumer Bible. Workman Publishing, 1998.
ISBN 0-76111-227-8
Peters, T.
The
Pursuit of WOW!. Vintage Books, 1994. ISBN 0-67975-555-1
Tannen, D.
You
Just Don't Understand: Men and Women in Conversation.
Ballantine Books, 1991. ISBN 0-34537-205-0
Thomas, R.
Beyond
Race and Gender. AMACOM, 1992. ISBN 0-81447-807-7
Wallis, J.
The
Soul of Politics. Harvest Books, 1995. ISBN 0-15600-328-7
West, C.
Race
Matters. Vintage Books, 1994. ISBN 0-67974-986-1
What you can do
Ask yourself these questions:
- Do you practice "inclusion?" If
workers aren't "empowered" to make real changes in
the workplace, to attack even the most daunting problems,
then you don't. You'll see this even in training: if the
problems crying out for worker solutions are moved by the
consultants to a "parking lot" so the training can keep
going, that's a sign that inclusion isn't coming anytime soon.
- Do you look at workplace communication?
You may be pleasantly surprised to find internationals
in your organization open to being asked to repeat or
clarify what they say. When they take ownership of
problems of communication as speakers and listeners, that
is a display of trust. If, on the other hand, nobody
takes ownership of such problems, your workplace will
stumble along for a while yet.
- Do you practice "empowerment?" Your concerns
are secondary to those of the organization. But if we aren't
told what the organization's concerns are, we never know when
our concerns become important.
- Should we consider demographics based on the
scientific and engineering population instead of the
population in general? We may fail to sell
technology to the world if we don't plant seeds of
future growth in the underrepresented parts of the
population at-large. But if your management says that
"target goals" and "quotas" are not the same thing,
you have reason to be suspicious.
- Is your community "diverse?" We can't all
live just anywhere in most communities that we want to.
We won't all be likely to pay the same rates if we do.
If we say we're diverse, then assume that minorities want
to live only with other minorities, what should we conclude?
- How does your workplace treat women? Women
will earn less in the workplace and pay more in the marketplace.
Training must address this.
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