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As the world becomes increasingly borderless, we find
relationships between Americans and internationals (i.e.
those from somewhere other than the USA) increasingly
common. A big problem with these relationships is
americentrism, which (for whatever reason it exists,
whether distrust of or lack of comfort with other
cultures) has the effect of placing adjustment to the
relationship completely on visitors to the USA.
The pattern of international adjustment:
- fascination
- culture shock
- isolation; avoidance of anything difficult
- acceptance
- return anxiety
The rhetor's job is likely to be to help the international
visitor skip step 3 if possible, or at least to make that
step more bearable. Engineers regularly find themselves
in mentoring roles,
or in guiding new
employees, and internationals will usually have the
same needs in these areas as would the American-born.
Add to those needs the chance that what Americans see as
common behavior can be misinterpreted by those not used
to it.
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What Americans Value
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How Americans Can Advance and Sometimes
Overdo It
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How Internationals Can View It
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friendliness
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joking around; social invitations
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commitment to friendship
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aggressiveness
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pats on the back, etc.
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invitation to physical contact
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self-reliance
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isolation
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selfishness; lack of ties
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informality
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irreverence
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disrespect, especially for
social ritual
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personal cleanliness
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imposition of standards
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fanaticism
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punctuality
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time clocks
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lack of flexibility
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small talk (e.g. "How are you?")
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too much talk
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invitation to tell them
how you are; being an "earbore"
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How we treat Internationals as if they were
Americans
- holding them to American language standards (especially
the uses of subtlety, idioms, and humor)
- discussing of (what to those folks are) very private
or even forbidden topics openly
- holding them to American time-management standards
- assuming an understanding of social contexts
- assuming universal support of their living in the USA
- assuming security and safety from political opposition
at home
- assuming standards on units (and even date formats!)
they may not be used to
Assignments

Dr. Dan Boleo, Linguage Institute Method
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Review the spoof ad for the
Linguage Institute Method, which appeared on the back
cover of a comic book and was intended to lampoon language
course ads that appeared on comics and magazines in the
60s and 70s. What is the message the ad is likely to send
to international coworkers? Why?
1963 Book One: Mystery Incorporated, April 1993,
Image Comics, Anaheim, CA, USA.
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References
Pakka, K. [...article printed in The Chronicle of Higher
Education...], 12.01.2000
Aspects
of American Society That May Be New to You
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